Our K4Community solutions with Allbridge’s network expertise ensures the highest quality digital experiences for the senior living communities we serve.
By: Seth Thomas Gulledge
July 30, 2020
In the midst of an unprecedented rise in demand for its services, a Raleigh-based technology firm has a new partnership with another Triangle company that will further spread its platform across the nation.
On Tuesday, K4Connect announced its partnership with Raleigh’s Allbridge, a leading provider of data, video and voice solutions for senior living, hospitality and health care properties. Under the terms of the partnership, Allbridge will deliver K4’s leading product, K4Community, to its senior-living operators.
K4Community is designed to provide engagement and wellness features for the residents and staff of senior-living communities. The company, led by CEO and founder Scott Moody, has experienced a windfall opportunity amid the pandemic as staying home has become the norm.
“This is a powerhouse partnership,” said Ian Sanders, K4’s vice president of business development. “Joining our K4Community solutions with Allbridge’s network expertise ensures the highest quality digital experiences for the senior living communities we serve.”
Sanders said the partnership will allow K4 to reach “even more communities with these technologies” while also adding Allbridge’s technical expertise.
Financial details of the deal were not disclosed. For its part, Allbridge said adding K4 Connect to its services will create a more desirable package of content.
“Together with K4Connect, we are able to reach senior living communities with dynamic digital solutions that empower residents and transform the work day for staff teams,” said Craig Snelgrove, the company’s executive vice president of sales, in a prepared statement. “Combining the K4Community senior living resident and staff solutions alongside our industry-leading data network, video, and voice products, makes for a seamless package of enterprise digital solutions these communities need now.”
According to Allbridge, the company serves more than 1 million different rooms across properties in the U.S.
Already this year, K4 has reported nearly 500 percent growth, due to the demand for its product stemming from the pandemic.
That success has its investors excited, and the partnership with Allbridge comes after K4 managed to close a $21 million Series B earlier this month.
“There are over 2 million older adults living in senior care communities throughout the U.S,” the companies said in a joint release announcing the news. “The technology needs of this demographic are rising in smartphone adoption, social media use, and more. Recently, the Covid-19 pandemic has further accelerated the need to reach seniors with digital tools that keep them informed, connected, and engaged while experiencing longer periods of isolation during quarantine.”
K4Connect currently counts over 800 continuing care, independent living and assisted living communities across the country as clients.
Earlier this year, the company also announced a deal with Amazon to distribute more than 8,000 Echo Dots – Amazon’s smart speaker – loaded with the company’s K4Community program designed for residents and staff of senior-living communities.