5 Things Every Senior Living Sales & Marketing Director Needs to Think About Right Now
“The role of a Sales and Marketing Director at any senior living community could not be any more important than right now. Here are the
Improving Senior Living Through Innovation and Technology
We're Here to Serve
Senior living is changing rapidly. Gone are the days when technology was simply an amenity. Today, technology for residents, staff teams and operators is essential to maintaining your organization’s long-term success.
Our driving philosophy at K4Advisors is when technology is done right, it has the power to dramatically improve the daily life and experience of residents, offset critical caregiver shortages, and create new revenue streams for community operators as they seek to better serve the evolving needs of seniors in diverse living locations.
We are an experienced team of consultants and partners committed to bringing the full value of technology and process innovation to the providers and operators of housing and support services to older adults. In the end, it is the combination of people, process and technology – teamed with the right industry expertise – that sets K4Advisors apart.
OUR SERVICES
Things are changing rapidly, and running a successful senior living community means keeping up with the evolving demands of residents, handling increased regulations, and recruiting and retaining high-quality caregiver staff. Our core services are aimed at these critical goals, and we work with you to identify and implement the right solutions for your community, integrating the smart living offerings of K4Connect, as well as other solution providers.
Resident
Engagement
Business Process Transformation
Caregiver
Productivity & Training
Technology
Integration
OUR APPROACH
We don’t believe in complicated. Our straightforward approach ensures we are clear on your goals, stay aligned with larger strategic initiatives, and define ways to measure, monitor, and optimize results.
Becoming more agile in responding to industry shifts
Enabling new revenue streams through technology use
Improving resident/customer engagement and retention
Accelerating return on your organizations' technology spend
Reducing risk and liability in your community's daily operations
Increasing operational efficiency and better staff utilization
YOUR TEAM
Meet Dr. Cindy Phillips
We believe by expanding and accelerating the benefits of Smart Living technologies and by re-designing the processes that support them, you can offer residents a differentiated experience that is engaging, socially connected, safe and full of health and wellness options.
Yet no tool or technology will be transformative unless we look more broadly at how it will enhance and empower those using it. Solutions or tools must be deployed and integrated properly, and it requires alignment between Strategy, Supporting Infrastructure, and the People and Process elements of an operation. It is reinforced and sustained by Data Insights driven by a few critical metrics to provide continuous feedback.
We started K4Advisors to help providers who want the full benefits of technology but may need help getting there. Our goal is to be the trusted partner you choose to bring innovation and best practices to your operation, and to be thinking one step ahead so you can remain focused on your mission and your customers.
In Service, With You
– Cindy
INSIGHTS
