Beauty is Subjective. Solutions are Not.

Beauty is Subjective. Solutions are Not.

By Khoa Pham, UX and Design Lead, K4Connect. Being a designer in any industry can be challenging. Years ago, it was not unheard of for design to be considered as the last step in developing a product. Design was supposed to “make it pretty”. And in many places today,...
Tools of the Trade: Designing for Senior Success

Tools of the Trade: Designing for Senior Success

By Khoa Pham, Creative Director, K4Connect. The process for designing for older adults is much like designing for any other audience. You begin with research and guidance, gather user data, synthesize and interpret the data, prototype, test, reevaluate and iterate on...
Inclusivity Through User-Centric Design

Inclusivity Through User-Centric Design

By Khoa Pham, Creative Director, K4Connect. One of the major problems with a user-centric design approach is that you typically end up with one or two personas of typical users. This means that those who don’t fall into the category of a “typical user” are often left...